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Cold Outbound Email Strategy
GTM Engineer

Why Cold Emails Fail: 4 Fixes for Cold Outbound Email Strategy

Ever opened an email or DM that makes you want to hit delete before you've even finished the subject line? Yeah, me too. Way too often. In fact, I got one

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integrated marketing strategy
GTM Engineer

Integrated Marketing Strategy for Brands That Bloom

Integrated marketing strategy and tactical execution create natural brand ecosystems that drive sustainable growth. Even for new brands.

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Clay email campaigns
GTM Engineer

Clay Email Campaigns: Copy That Actually Converts

With Clay’s meteoric rise, the flood of cold emails hitting my inbox daily reveals a critical skill gap in outreach campaigns.

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GTM Engineer

Automate GTM Campaigns With Signals & Triggers

Leverage powerful signals and triggers to send automated, personalised email campaigns that drive business growth while you sleep

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email validation
GTM Engineer

Email Validation: Root Out Stale Contacts

If you do ONE thing to transform your sales and marketing, it's email validation.

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AI data scraping
GTM Engineer

The Impact of AI Data Scraping On B2B Intelligence 🐝 → 🍯

Combining specialised datasets with custom AI data scraping to create a strategic advantage.

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tech stack waterfalls
GTM Engineer

How Tech Stack Waterfalls Unlock High-Intent Leads

What if you could spot buyers using outdated tools before they realise they need an upgrade? (Hint: You can!)

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list building
GTM Engineer

List Building Is Having An AI Metamorphosis 🐛→ 🦋

AI-driven prospecting isn’t about mass outreach—it’s about smarter, high-integrity conversations that convert.

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GTM Engineer

Existential Data v/s Intent Signals In B2B Sales

Existential data points help you identify who urgently needs your product as as a critical business imperative.

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GTM Engineer

Unlock All ICP Tiers: Scale B2B Sales Campaigns with Clay

Scale B2B sales: stop focusing only on Tier 1-2 & instead unlock revenue from your entire market.

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Clay Prospecting Tech
GTM Engineer

Clay Prospecting Tech: Hype or Magic?

The magic isn’t in the tool itself, but in the mind of the Marketer who asks the right questions.

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GTM Engineer

Score And Qualify Inbound Leads While You Sleep

Score & qualify inbound leads & respond with personalised emails within 5 mins while you're asleep.

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Stephanie Holland GTM Engineer
GTM Engineer

Hey, I’m Stephanie. GTM Engineer.

Let's create reliable revenue and seamless customer journeys that reflect the impact + true outcomes your brand exists for.

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