⚡ NEWSFLASH ⚡  You can map your TAM, score/ qualify leads in seconds, and run bespoke campaigns across EVERY tier of your ICP simultaneously 👇

(Even the forsaken one-day-we’ll-get-a-round-tuit Tier 4)

Whaaaaaaaaaaaat?!

So why do most sales teams still focus exclusively on Tier 1 & 2 prospects, leaving $$$$$s untapped revenue on the table?!

Because they’re not using THE RIGHT TOOLS!!! 🛠️🛠️🛠️🛠️🛠️

Even a tiny B2B team of 1 can:

  • ID every potential buyer in any location in any part of the world thanks to tools like Export Apollo.io, Ocean.io and Clay (in SECONDS)
  • Score & qualify leads instantly real-time (& while you’re sleeping) using Clay (if you know your ICP well enough, you can set this up in MINUTES)
  • Engage all tiers of your ICP with custom strategies & campaigns concurrently (ok, this might take a few hrs/days+ depending on # of campaigns, I’ll say THIS FORTNIGHT if you get your 🛼 on)

Tim Yakubson 🚀 knows more about which tool to use for which use case than anyone I’ve met for far on my Clay journey. (He’s also a pretty brilliant teacher that breaks down Clay step by step for newbies. Check out Unlock Clay)

The maths seems really simple to me:

 

more coverage = more pipeline = more revenue = 💪

 

What would all the pipelines in all the world look like look if every B2B business leveraged the (sometimes free or often incredibly cheap) tools we have access to rn? 👀

The future of outbound isn’t on its way. It’s already here 🚀 🛠️ 

TAM mapping, CRM enrichment & running campaigns to every tier of your ICP simultaneously is now possible.

Wake up and smell the ☕

Book a Discovery Call with me today.

(strategy + creativity + Clay = 💪🏼)

If you enjoyed this post you may also like List Building’s AI Metamorphosis 🐛→ 🦋 and How Tech Stack Waterfalls Unlock High-Intent Leads


Stephanie Holland
Stephanie Holland

Leveraging brand, marketing & technology to engineer impactful go-to-market strategies (strategy + creativity + Clay = 💪🏼). I help teams solve their biggest growth challenges, blending creativity, data, and Clay automations to drive impact & scale GTM motions. My expertise spans strategy development to operational activation, creating on-brand experiences that build brand, engagement, and revenue. Author of brandlust🔸