COMMUNICATIONS SO GENUINE THAT WOMEN FEEL SERVED, LOYALTY IS A GIVEN, AND CHURN IS HISTORY.
Retention & lifecycle strategy for brands dedicated to improving women's true health outcomes.
You're focused on an ambitious revenue goal, but if you don't minimise customer churn you're throwing away 50% of your revenue potential every 12 months.
The secret to optimising retention, loyalty, and referrals is knowing exactly what keeps your audience up at night, so you can build products & services that truly serve them, and genuinely let them know: "Hey, this is how I can help you."
In their language, NOT yours.
Stephanie has been a truly exceptional client partner to work with while re-branding an innovative international Telehealth company. Her passion and vision for the brand she oversees is infectious and makes our job as a branding agency partner an absolutely joy.
From crafting a truly bullet-proof creative brief, to manoeuvring executive leaders to get the best work approved, Stephanie is a force to be reckoned with. Her sparkling personality, concise communication & seemingly effortless ability to focus in with laser clarity on the best solution to the problem puts her in the league of the best in the marketing business.
Owner, Verhaal Brand Design, USA
Stephanie is one of the most creative, energetic and passionate strategists I have ever worked with. She has an ability to combine fresh and insightful perspectives with strategic thinking to deliver unique and effective ideas.
She has an impressive ability to spark new ways of thinking that ignite and engage the people around her. She has a thorough knowledge of traditional and emerging channels and platforms that allow her to move effortlessly through the process of creating strategies founded on insight and audience understanding.
Vice President, Koko Labs, East Africa
How I help you
AKA. My Services
Growth goals so clear, compelling and aspirational that every corner of the business is activated towards the same North Star.
I create or help refine a growth strategy that aligns your commercial goals with your dedication to improving true health outcomes for women.
Customer insights so profound, the brand narrative creates itself, and everyone from product to sales, and marketing to operations is committed to living up to it every second of office hours.
I excavate the hearts and minds of your audience with my fast, efficient, proprietary framework, so everyone on your team can speak your customer's language fluently.
A brand strategy & narrative so precise & evocative it ignites creativity & innovation in every brain on your team.
I turn customer insights into a one-page narrative that fuels your brand's growth trajectory towards your audience's desired end goal in their EXACT words.
BECOME YOUR'S AUDIENCE'S #1 CHOICE EVEN BEFORE THEY'RE READY TO BUY
I'd Love To Help You With That.
Brand Awareness, Recall & Perception
The best marketing helps your audience, whether they buy from you or not. It builds deep trust & real relationships over time. Over time, as the genuine need or impulse becomes more urgent, your brand is already the #1 choice.
Brand Loyalty & Equity
Educational, empowering, high integrity content & communications that serve, not just sell, throughout the customer lifecycle will increase retention, loyalty and word of mouth long after the initial checkout.
Brand Performance & Differentiation
High impact, high-integrity solutions inspire action: a read, a share, a sale, a repeat purchase, a membership, a referral. They bring their friends along for the journey because the results your stuff creates is too good not to rave about.
Stephanie delivered an immediate impact. She sorted out project strategy, bringing clever and acute thinking to how we managed and supported an online community via our new platform, she was able to build strong rapport and trust with the client, helping to deliver a challenging piece of work and to transform what was a tricky relationship. She owned the delivery process and made it much easier for the team to function well and deliver. She is capable, no-nonsense but also a real pleasure to work with. Highly recommended.
Content & communications infused with self-advocacy and the genuine desire to move the needle on women's health issues.
Your brand's job is to kickstart the right conversations, obliterate stigma & taboo around women's health, and become so ubiquitous that every woman - everywhere - can courageously, capably and confidently access the right health & wellness solutions for her, so that...
... As soon as her genuine need & impulse deepens, YOUR solutions will already be her #1 choice.
Stephanie spreads the good will, energy & inspiration around her without limitation... when you interact with her, you suddenly realise you have the same potential.
Stephanie is bright, personable and strategic, and consistently delivers work ahead of the market. She demonstrates a deep understanding of the marketplace, and because of that, is able to drive new thinking, delivering projects on time and real depth of thought.
AOL Huffington Post, London
Stephanie is the Queen of organised and impeccably presented strategies. In the time we spent with Stephanie we got clear vision on what we need to do in our business to revive and sustain it. She brings knowledge, inspiration, and passion.
Raw Mom, Montreal
I Work With You As Fractional CMO or Freelance Strategist
You need a Chief Marketing Officer for your company, but perhaps don't have the budget for a full-time or long-term role. I act as the CMO, lending an outside set of eyes and strategic horsepower to your marketing strategies - on a freelance or consulting basis. From helping refine your business and growth strategy to designing efficient blog workflow, I help you set a singular marketing direction that is aligned with your company culture, values, and audience.
I build marketing strategy from your growth goals; translate the hearts & minds of your audience into meaningful personas that help you evolve product; write RFPs and engage agency partners; brief and manage projects; build financial & growth tracking models; oversee tech integrations, and work with finance, operations and legal to make sure you're efficient and impactful DELIBERATELY.
Freelance Strategist, 100% Remote
I'm a strategic planner, content creator and project manager with a passion for creating growth, retention & lifecycle strategies founded on an insatiable curiosity for human nature & trends in tech, culture, and society.
Whether you're after a new team member or need some extra horse power for a specific project, I offer strategy, planning & project management for your growth and marketing strategies.
HOW IT WORKS
BOOK A CHAT
Click the red button anywhere on this page.
JUMP ON A CALL
We jump on a chemistry call to brainstorm how I can help you achieve your growth goals.
RECEIVE A PROPOSAL
I send you a proposal that outlines my strategic approach, deliverables and fee terms.
SIGN THE CONTRACT AND... GO!
You approve, sign a customer services agreement, and we start working together.
THE WOMEN'S HEALTH AND WELLNESS REVOLUTION HAS JUST BEGUN, BUT IT'S NOT JUST A COMMERCIAL OPPORTUNITY.
Achieve your social and commercial goals with communications so genuine that women feel served (not sold to), and loyalty is a foregone conclusion.
Stephanie is one of the truly gifted individuals whose word is backed up by actual performance that far exceeds expectations. Her mastery of the digital revolution and its impact on individuals and business, coupled with her vast experience in working with some of the top online companies in the world, equate to a formidable force in designing digital strategy for our various activities.
Her energy is infectious, and her grasp of the potential of the online universe and social media and marketing is an invaluable asset to our business.
Think8 Global Institute, Montreal
What does this mean? It means wherever you are in the world, I work with you from wherever I am in the world.
I've had business clients in Montreal while based in London; clients in London, Estonia & Hong Kong while based in Mexico.
I adapt to your remote work style or, if remote working is new for you, we set up the best processes & systems to communicate, collaborate and create as efficiently, effectively and enjoyably as possible.
Meet Stephanie Holland
Strategist, Author, Podcaster
Hi, I'm Stephanie Holland, a passionate strategist, author, podcaster and women's health activist. I'm obsessed with helping brands dedicated to improving women's true health outcomes.
Trained in global media strategy, planning & implementation at ZenithOptimedia in London, 2001, I moved through digital roles at Yahoo! & MSN, creating innovative advertising solutions & planning pan-European campaigns for blue chip clients, mixing up agency & digital publisher roles in London & Sydney thereafter until...
... I launched StephanieHolland.Co in 2010, a boutique marketing agency working with brands who want to leave the world a little better than we found it.
I'm the author of Absolutely on Purpose and The Freedom Philosophy; I've been published in magazines in the UK, USA & Australia; I host the Thriving Empire Podcast, and I'm the creator of The BODY:BRAIN RESET.
I working 100% remotely with my purpose-driven clients.